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Read P&L, Balance Sheet and Cash Flow in15 Minutes

Understanding your financial statements quickly can save time and help you spot problems before they grow. This guide offers a simple routine to read your Profit & Loss (P&L), Balance Sheet, and Cash Flow statements in just 15 minutes. You’ll gain confidence without jargon and learn key metrics to watch every month.



The 15-Minute Routine to Scan Your Financials


Start with a clear order to avoid getting lost in details. Follow this sequence:


  1. P&L Statement

  2. Balance Sheet

  3. Cash Flow Statement


This order helps you understand how your business is performing, what it owns and owes, and how cash moves in and out.



What to Look for in Your P&L Statement

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Spend about 5 minutes here. Focus on:


  • Revenue Trend

Check if sales are growing, steady, or declining compared to previous months. A steady increase is a good sign; a drop needs investigation.


  • Gross Margin

Calculate gross profit divided by revenue. This shows how well you control direct costs. For example, if your gross margin falls from 40% to 30%, it could mean rising costs or pricing issues.


  • Top Three Expense Lines

Identify your biggest expenses, such as payroll, rent, or marketing. Watch for unusual spikes or steady increases that don’t match revenue growth.



What to Check on Your Balance Sheet


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Next, spend 5 minutes reviewing your Balance Sheet:


  • Cash vs Accounts Receivable (AR) and Accounts Payable (AP)

Compare cash on hand to money owed by customers (AR) and money you owe suppliers (AP). Growing AR days means customers take longer to pay, which can hurt cash flow.


  • Credit Cards and Loans

Look at outstanding balances and recent changes. Rising debt without clear reasons can signal cash problems.


  • Equity Changes

Check if owner’s equity is stable or changing. Large drops may indicate losses or withdrawals.



How to Read Your Cash Flow Statement Quickly


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Spend the last 5 minutes here. Focus on:


Operations Cash Flow

  • This shows cash generated or used by daily business activities. Positive cash flow here means your core business is healthy.


Investing Cash Flow

  • Look for cash spent on or received from buying/selling assets like equipment. Large negative numbers may be normal for growth but watch for excessive spending.


Financing Cash Flow

  • Shows cash from loans, repayments, or owner investments. Sudden large inflows or outflows should be understood.


By glancing at these three sections, you get a clear picture of where your cash is coming from and going to.



Six Red Flags to Watch For


Spotting these early can prevent bigger problems:

  • Negative gross or net margins

  • Increasing days sales outstanding (AR days)

  • Stale or overdue accounts payable (AP)

  • Sales tax amounts that don’t match revenue trends

  • Payroll entries posted to wrong accounts

  • Inventory levels too high or too low compared to sales


If you see any of these, it’s time to dig deeper or get help.



Quick KPIs to Track Every Month


Keep these key performance indicators on your radar:


  • Month-over-month revenue growth

  • Gross margin percentage

  • Average AR days

  • Average AP days

  • Cash runway (how many months you can operate with current cash)


Tracking these regularly helps you catch trends early.



When to Drill In Deeper


If your accounting system uses classes, locations, or job costing, review these areas when:


  • You notice unusual expenses or revenue in the main reports

  • You want to understand profitability by product line, department, or project

  • You need to allocate costs more accurately for better decision-making


This deeper look helps pinpoint where issues or opportunities lie.



Take Action with a $99 Bookkeeping Diagnostic & Clean-Up


If your reports show red flags or you want a clean start, book a $99 Diagnostic. This service validates and cleans your financial reports, then sets up a simple monthly review routine tailored to your business.


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Download our free 15-Minute Financial Review one-pager PDF. It includes blanks to fill each month, helping you track key numbers and spot issues fast.


Ready to take control of your financials? Check out our Monthly Plans, Cleanup Services, and Software Recommendations to keep your business on track.



 
 
 

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